Storytelling
✦
Art Direction
✦
On Set
✦
Packaging
✦
Design
✦
Brand Voice
✦
Copywriting
✦
Storytelling ✦ Art Direction ✦ On Set ✦ Packaging ✦ Design ✦ Brand Voice ✦ Copywriting ✦
Margaret Kimball is a creative director, illustrator, and author of the graphic memoir, And Now I Spill the Family Secrets. She explores how story and design shape the way we connect.
Designing Radiance: Naked & Thriving’s Fall Campaign
Centered on the theme Reset, Rebuild + Reimagine, my team developed the creative expression for this Fall 2025 campaign—crafting a fresh visual story that bridged nature and science, and reimagined what clinically proven skincare can look like.
HydraTint Collection
For this launch, my team led the full creative execution, developing visuals and storytelling for our first skincare-meets-makeup product. Our system highlighted naturally derived pigments and the brand’s signature clean aesthetic.
Refresh Limited Edition Scents
For Naked & Thriving’s Limited Edition Refresh launch, my team reimagined a brand favorite through scent. We created visuals, packaging, and campaign creative that turned three new aromas into an uplifting sensory experience.
Storytelling is at the heart of everything I do. As a creative director, writer, and illustrator, I create emotionally resonant work—whether that means building a brand, crafting a narrative, or bringing a vision to life through image and design.
And Now I Spill the Family Secrets: An Illustrated Memoir
As author and illustrator, I created this graphic memoir in the aftermath of a family tragedy. Blending text and image, And Now I Spill the Family Secrets explores memory, mental health, and the invisible threads that hold families together. Published by HarperOne in 2021, the book received starred reviews from several outlets.